TikTok multi account Slideshow Strategy making 50M views per month
If you thought the world of astrology apps was dominated by the big players like Co-Star, The Pattern, and Moonly, think again. There’s an unknown app called Astroapp that’s quietly generating over 50 million views per month on TikTok – and they’re doing it with a simple, but incredibly effective slideshow strategy.
The Astrology Slideshow Growth Hack
After digging into Astroapp’s TikTok presence, I discovered that they’ve built an empire of accounts, all leveraging the same core tactic: text-heavy astrology-themed slideshows.
One of their main accounts, @astroapp, has been posting these slideshows with incredible consistency and success:
– 385 slideshows posted in just 105 days
– 12 videos with over 1 million views each
– 36 videos with over 350,000 views
– Median view count of 37,000
And it’s not just this one account – Astroapp has multiple other profiles, all executing the same strategy across different languages. Accounts like @astroscope_pl (Polish), @getastraapp (English), and @starastrologyyy (English) are all seeing similarly impressive results.
Check one of their slideshow: https://www.tiktok.com/@astroscope/photo/7375983840147410209
The Psychology Behind the Astrology Slideshow Format
So what makes this astrology slideshow format work so well? It comes down to tapping into some powerful psychological triggers.
Astrology is inherently engaging because it speaks to people’s innate desire to understand themselves and their identity. Slideshows that delve into topics like love, dating, compatibility, and personality traits based on your zodiac sign are naturally going to grab attention.
People love to see how their birth month or sign aligns with certain characteristics, behaviors, or life experiences. It sparks discussion, debate, and a strong sense of personal connection. The Astroapp accounts capitalize on this by creating shareable, engaging content around these themes.
And the slideshow format is key – by breaking the content into multiple slides, it encourages viewers to watch the full sequence to get to the “reveal” about their own sign or birth month. This keeps people glued to the screen, driving up view counts and engagement metrics.
https://www.tiktok.com/@astroscope/photo/7380408552860568864
Scaling the Astrology Slideshow Strategy
But Astroapp didn’t stop at just one successful account. They took their winning formula and scaled it across multiple language-specific profiles.
By creating accounts for Polish, Dutch, Portuguese, Spanish, French, Italian, and German audiences, they were able to instantly 5x their view counts. And they’re likely not done yet – the plan is probably to keep adding more language versions as they continue to grow.
This multi-language approach is a stroke of genius. It allows Astroapp to dominate the astrology content landscape on TikTok, reaching users all over the world with the same proven slideshow format.
Takeaways for Your Brand or Product
While the Astroapp team is certainly taking some questionable shortcuts (posting up to 5 times per day on a single account is a bit excessive), there are some valuable lessons here for any brand or entrepreneur looking to supercharge their TikTok growth:
Find a Engaging, Identity-Driven Content Format
Just like the astrology slideshows, your content should tap into your audience’s sense of self and personal interests. What topics, themes, or formats will make them stop and engage?
Ruthlessly Optimize and Iterate
Astroapp didn’t just stumble upon this strategy – they tested, measured, and refined until they found the perfect slideshow formula. Be prepared to experiment and double down on what works.
Scale Strategically Across Languages
Expanding into new language-specific profiles is a game-changer. It allows you to reach a much broader audience without having to reinvent the wheel.
And of course, don’t forget to use a tool like Shortimize to streamline your multi-account TikTok strategy and track your performance across the board.
If you can combine an engaging, identity-driven content format with relentless optimization and strategic scaling, you too can achieve the kind of mind-boggling TikTok growth that Astroapp has unlocked.